When Ray Schilens started in the business, tape splicing was an art form and you either nailed the entire production with the perfect take or you started from scratch. One thing that hasn’t changed since the days of analog recording is the creative behind the message.
As President and Partner of RADIO LOUNGE, Ray’s commitment to quality media content has earned him much respect by his contemporaries. Overseeing all facets of a broadcast production facility and an organizational creative think tank, Ray has vast experience in various areas of advertising, marketing and business leadership. Ray’s extensive background includes broadcast programming and creative services management in Detroit, Houston and Miami-Fort Lauderdale. Ray’s combination of creativity, dedication to quality, and his strength in client relationships has driven his successful career.
For almost two decades RADIO LOUNGE has been a labor of love that has generated award winning content and incredible results for a variety of direct advertisers and agencies around the country. With literally thousands of spots created each year, every day brings something new. Ray love’s to teach and has been an inspired leader of the RADIO LOUNGE team since its inception.
Ray is also the co-host of The Advertising Show, with Brad Forsythe. The Advertising Show debuted in September of 2001, and has been a favorite stop of ad luminaries including George Lois, Luke Sullivan, Linda Kaplan Thaler, Pat Fallon, Rance Crain, Dick Orkin, Roy Williams, Donny Deutsch, Jack Trout, Phil Duesnberry, and others with a cutting edge perspective on all aspects of media and marketing. Many consider Ray and Brad the “Click and Clack” of advertising.
Apart from business, Ray’s interests include flying to find the perfect $100 hamburger, golf on any course, at any time, and family time with his wife Kathryn, their daughters and four grand kids in the sweetest town in Texas, Sugar Land
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Can music drive creative? In a big way, because understanding the tone, rhythm and beat is a big part of Bruce’s DNA and has given him a creative edge in developing several award winning broadcast campaigns for RADIO LOUNGE.
As Creative Director and Partner of RADIO LOUNGE, music is not his only strong point. Bruce has spent more than twenty years in the broadcast industry as a major market radio personality, both terrestrial and satellite, as a creative services director, in addition to operations and marketing. With a BBA from The University of Houston, a Master’s degree in Advertising from The University of Texas in Austin, and Certified Radio Marketing Consultant status from the Radio Advertising Bureau, Bruce has honed his skills in common sense branding strategies, marketing, creative concept development, multimedia and operations, and financial management. He also serves as the Executive Producer of The Advertising Show since it's launch in 2001.
Bruce is also a highly sought after voice actor, with more than a handful of national radio and television spots to his credit. Behind the mic or in dealing with RADIO LOUNGE clients, Bruce’s outspoken personality and attitude help visitors to RADIO LOUNGE “feel the love”.
Beyond the daily business at the RADIO LOUNGE studios, Bruce and his wife Shelley are also busy crafting the next generation of Abbott’s. Shane, and Grace. Most weekends, you can often find Bruce behind the drum kit playing for a number of churches in the Sugar Land area. Living in Richmond Texas, just down the street from ZZ Top's drummer, the music is sweet and the future looks bright for Mom, Dad and the little ones.
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