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| 26-Nov-10 2:00 PM CST | ||
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The Advertising Show - Customer Loyalty is Dead According to Publicis Worldwide Former Chairman Bob Bloom |
Customer Loyalty is Dead According to Publicis Worldwide Former Chairman Bob Bloom
Co-hosts Brad Forsythe and Ray Schilens interview Robert H. bloom is a widely respected authority on business growth and the author of The Inside Advantage: The Strategy That Unlocks the Hidden Growth in Your Business (McGraw-Hill, 2007.) Bloom advises firms of every type and size on their growth strategies.
As U.S. Chairman and CEO of Publicis Worldwide, the centerpiece of the $4.6 billion global marketing services company, he helped craft and implement growth strategies of some of the world’s largest companies and brands, including BMW, L’Oreal, Nestle, Southwest Airlines, T-Mobile, and Novartis’ Teraflu and Triaminic. As an entrepreneur, he grew an advertising agency into a successful national business.
Robert bloom lives in New York City and Italy.
For entertaining advice join hosts Ray Schilens and Brad Forsythe for a lively and informative discussion.
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