|
|
| 7-Jan-10 9:00 AM CST | ||
|
|
||
Radio Lounge Produces Radio Advertising for Prudential Gary Greene |
An opportunity that presents itself to real estate companies is that the home buying/selling industry is on the rebound again and by making the recruitment of the best talent a priority would certainly give companies an advantage. One Houston based company, Prudential-Gary Greene, felt that its radio marketing objectives would be accomplished both efficiently and effectively through Radio Lounge.Working with Clear Channel Account Executive Denise Partridge, the ideal results of Prudential-Gary Greene’s 2010 radio advertising campaign are: 1) to drive web traffic to its real estate simulator and; 2) to act as a branding campaign for Prudential-Gary Greene. The real estate simulator is a platform that aims to attract new agents that are both interested and qualified in pursuing a career in real estate. Regarding the branding aspect of the campaign, Prudential-Gary Greene wants to position itself as the #1 Houston association of realtors MLS broker. Being one the oldest and top performing real estate firms in Houston, Prudential-Gary Greene is best able to convey the message, “You want the best results, go to the best performer” in its radio spots. Prudential-Gary Greene’s 2010 advertising campaign, which accurately reflects the company’s history and achievements, is expected to be a success. Check out the radio commercials: :30 Prudential/Gary Greene -A :30 Prudential/Gary Greene-B Radio Lounge provides full service radio advertising campaigns, including strategic design, creative development, media planning, media buying, testing, tracking and measurement. For more information visit the website at http://www.radioloungeusa.com or call toll free 1-866-4-AUDIO-9 (1-866-428-3469) for a media consultation. |
An opportunity that presents itself to real estate companies is that the home buying/selling industry is on the rebound again and by making the recruitment of the best talent a priority would certainly give companies an advantage. One Houston based company, Prudential-Gary Greene, felt that its radio marketing objectives would be accomplished both efficiently and effectively through Radio Lounge.