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16 Record(s) Found. Displaying Page 1:
Free Podcast Interview: Enhancing Advertising Creative By Learning The Strengths of Others with Kent Dean of True Colors
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For more than 26 years, True Colors has been helping people discover their greatest strengths and understand the strengths of others. Kent Dean, Director of Account Services for CVA Advertising in Fort Worth, board member of the Fort Worth Ad Club, and licensed facilitator of True Colors drops by the Radio Lounge to discuss the communications curriculum and how it relates to creative in advertising. It has become widely regarded as one of the most memorable and entertaining methods for helping
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Free Podcast Interview: Enhancing...
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RLPodcast030107_KentDean.mp3
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Submitted on 1-Mar-07 8:00 AM by M. Bruce Abbott
Free Podcast Interview - Randy Carr
Currently 5/5
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WBFF Radio/Assistant Station Manager Randy Carr sits down in the RADIO LOUNGE to discuss radio and attracting young minds interested in the radio industry. Randy and Ray Schilens discuss everything from the philosophy of WBFH Radio - an educational radio facility in Bloomfield Hills, Michigan - to the Michigan Association of Broadcasters, Casey Casem, Gary Berkowitz and various radio advertising and radio commercial production topics.
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Free Podcast Interview - Randy Carr
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RLPodcast011707_Carr.mp3
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Podcast
Submitted on 18-Jan-07 10:00 AM by M. Bruce Abbott
Showcase Interview: Part 2 - The Legendary George Lois Shares His Unique Perspective on the Advertising Industry and Talks about His New Book, Ali Rap
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RADIO LOUNGE President Ray Schilens, along with Co-Host Brad Forsythe interviews George Lois, Advertising Legend and Founder of Lois USA, and author of Ali Rap: Muhammad Ali, the First Heavyweight Champion of Rap.
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Showcase Interview: Part 2 - The...
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TASPodcast_Lois_2.mp3
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Submitted on 26-Dec-06 1:00 PM by M. Bruce Abbott
Showcase Interview: Part 1 - The Legendary George Lois Shares His Unique Perspective on the Advertising Industry and Talks about His New Book, Ali Rap
Currently 1/5
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RADIO LOUNGE President RaySchilens, along with Co-Host Brad Forsythe interviews George Lois, Advertising Legend and Founder of Lois USA, and author of Ali Rap: Muhammad Ali, the First Heavyweight Champion of Rap. Lois shares classic stories from his career with Bill Bernbach of Doyle Dane Bernbach (DDB) and his 40 years as a free spirit in the ad industry.
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Showcase Interview: Part 1 - The...
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TASPodcast_Lois_1.mp3
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Podcast
Submitted on 18-Dec-06 6:00 AM by M. Bruce Abbott
Free Podcast Interview: Dave Steitz Demystifies the Secrets of a Successful Company
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Why do some companies fail while others succeed? The answer lies shrouded in a mysterious combination of mutually satisfying client relationships and strategic marketing decisions. Still confused? Tune in to hear successful entrepreneur, Dave Steitz, demystify the secrets of success in this free podcast interview. Having founded, directed, and sold multi-million-dollar companies such as Characters, the first digital printing press installation in the Southwest, Dave brings over 30 years of e
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Free Podcast Interview: Dave...
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RLPodcast_Steitz.mp3
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Podcast
Submitted on 12-Dec-06 12:00 PM by M. Bruce Abbott
Free Podcast Interview: Alex Lopez-Negrete discusses Hispanic Marketing, Walmart, and how a pop music powerhouse tied them all together.
Currently 1/5
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How do you expose a new CD from pop music powerhouse and soap opera sensation RBD to the more than 150 million weekly customers at Wal Mart? You pick up the phone and tap the resources of one of the country’s most influential Hispanic marketing agencies. That would be Lopez Negrete. The event would attract 10,000 fans at Houston’s Toyota Center, and was also taped for a nationwide broadcast special on Univision. Alex Lopez Negrete sits down in the RADIO LOUNGE and talks about the successful
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Free Podcast Interview: Alex...
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RLPodcast_LopezNegrete.mp3
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Podcast
Submitted on 13-Nov-06 2:00 PM by M. Bruce Abbott
Free Podcast Interview - Gordon Marcy, VP-Salem Radio Group/Louisville discusses how hiring the right creative team leads to radio advertising success for radio station managers.
Currently 5/5
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Vice President and Market Manager of Salem Radio Group/Louisville Gordon Marcy sits down in the RADIO LOUNGE to discuss how bringing in a third party creative outlet can benefit a radio station with effective radio advertising campaigns that lead to longer term retention of radio advertising clients.
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Free Podcast Interview - Gordon...
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RLpodcast_Marcy.mp3
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Podcast
Submitted on 3-Nov-06 8:00 AM by M. Bruce Abbott
Free Podcast Interview - Patrick Guerra on Automotive Radio Advertising
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Successful automotive marketer, and longtime friend, Patrick Guerra of The Guerra Group stops by the RADIO LOUNGE to discuss his experiences in automotive marketing and radio advertising in this free podcast interview. Patrick shares with us how doing things different than the competition has been one of his key factors to success.
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Free Podcast Interview - Patrick...
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RLPodcast_Patrick_Guerra.mp3
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Podcast
Submitted on 10-Oct-06 9:00 AM by M. Bruce Abbott
Free Podcast Interview: Denise Partridge - Relationships and Radio Sales
Currently 5/5
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Sucessful radio advertising account executive, and longtime friend, Denise Partridge stops by the RADIO LOUNGE to discuss her experiences in radio sales in this free podcast interview. Denise shares with us how building relationships have been a key factor in her success.
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Free Podcast Interview: Denise...
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RLPodcast_Denise_Partridge.mp3
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Podcast
Submitted on 10-Oct-06 8:00 AM by M. Bruce Abbott
Duct Tape Marketing's John Janstch - Free Podcast Interview
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Duct Tape Marketing is one of the most popular systems known to small business owners. With a focus on small business marketing, founder John Jantsch and his website and blog have become one of the most popular small buisness destinations on the web. John sits down in the RADIO LOUNGE for a free podcast interview to discuss radio advertising, marketing, and his new book due out this fall.
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Duct Tape Marketing's John Janstch...
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RLPodcast_Jantsch_Stereo.mp3
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Podcast
Submitted on 1-Sep-06 3:00 PM by M. Bruce Abbott
RADIO LOUNGE Podcast Interview: Aaron Long/Schipul Web Marketing
Currently 0/5
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Aaron Long, Creative Director of Schipul - The Web Marketing Company sits down in the RADIO LOUNGE for a podcast discussion about good web design, web marketing, and what's coming in the future of tech marketing. Podcast length 00:00 http://www.radioloungeusa.com/attachments/files/9/RL061006Podcast_Schipul.mp3
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RADIO LOUNGE Podcast Interview:...
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RL061006Podcast_Schipul.mp3
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Podcast
Subcategory:
Web marketing
Submitted on 9-Jun-06 2:00 PM by Bruce Abbott
RADIO LOUNGE Podcast Interview: Lou Congelio
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Lou Congelio of Houston's "Only In Houston" initiative sits down in the RADIO LOUNGE to discuss this unique approach to showcasing the advertising and marketing talent available in Houston - and why advertisers should look to the Bayou City, instead of New York, Los Angeles and even Dallas or Austin. Podcast length 00:00 http://www.radioloungeusa.com/attachments/files/8/Podcast05LouCongelio.mp3
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RADIO LOUNGE Podcast Interview:...
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Podcast05LouCongelio.mp3
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Podcast
Subcategory:
Creatives
Submitted on 9-Jun-06 2:00 PM by Bruce Abbott
RADIO LOUNGE Podcast Interview: Mary Lou Quinlan
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Author and marketing guru Mary Lou Quinlan of Just Ask A Woman sits down in the RADIO LOUNGE for a podcast discussion about marketing to women and her role on the Simon Cowell produced TV Series "American Inventor". Podcast length 00:00 http://www.radioloungeusa.com/attachments/files/7/Podcast06MaryLouQuinlan.mp3
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RADIO LOUNGE Podcast Interview:...
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Podcast06MaryLouQuinlan.mp3
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Podcast
Subcategory:
Branding
Submitted on 9-Jun-06 2:00 PM by Bruce Abbott
RADIO LOUNGE Podcast Interview: Mike Malone/The Richards Group
Currently 5/5
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Mike Malone, Group Creative Director for The Richards Group in Dallas sits down in the RADIO LOUNGE for a podcast discussion about some of the greatest campaigns from his agency - including the infamous Tom Bodett/Motel 6 concept, celebrating its 20th anniversary. Podcast length 00:00 http://www.radioloungeusa.com/attachments/files/6/RLPodcast05_Malone042806.mp3
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RADIO LOUNGE Podcast Interview:...
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RLPodcast05_Malone042806.mp3
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Podcast
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Creatives
Submitted on 9-Jun-06 12:00 PM by Bruce Abbott
RADIO LOUNGE Podcast Interview: Jay Thompson/ihaveanidea.org
Currently 5/5
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VP of Stuff for ihaveanidea.org, Jay Thompson sits down in the RADIO LOUNGE for a podcast discussion about the creative community and the ihaveanidea.org website. Podcast length 00:00 http://www.radioloungeusa.com/attachments/files/5/RLPodcast04_ihaveanidea.mp3
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RADIO LOUNGE Podcast Interview:...
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RLPodcast04_ihaveanidea.mp3
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Podcast
Subcategory:
Creatives
Submitted on 9-Jun-06 12:00 PM by M. Bruce Abbott
RADIO LOUNGE Podcast Interview: Richard Laurence Baron/signalwriter.blogspot.com
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Marketing Consultant Richard Laurence Baron sits down in the RADIO LOUNGE for a podcast discussion about brand building for businesses small and large. Podcast Length 12:05
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RADIO LOUNGE Podcast Interview:...
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RLPodcast03_020806_GEN.mp3
Categories:
Podcast
Subcategory:
Branding
Submitted on 9-Jun-06 12:00 PM by M. Bruce Abbott
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