Radio Lounge Weekly Radio Advertising Tip - Make Up A New Memorable Phrase
Make Up A New Memorable Phrase. Irritable Bowel Syndrome. Ohh. Sounds painful. Guess who was the first to diagnose this? AN AD AGENCY!!! In the world of pharma-advertising, there are marketing companies out there that are developing new phrases for their clients. The idea, is that the phrases become so burned into the general publics mind that more